Event organiser Easyfairs has confirmed that over 450 suppliers are set to exhibit at Packaging Innovations and Empack 2026, which takes place on 11 – 12 February 2026, at the NEC in Birmingham, UK.

The two-day showcase is expected to bring together over 7400 visitors covering the full spectrum of the packaging community – from brand owners and designers to sustainability managers, procurement specialists, and innovation leaders.

“Whether you are a brand owner seeking packaging that stands out on the shelf, a designer searching for fresh inspiration, or a sustainability lead looking for practical solutions, Packaging Innovations and Empack 2026 provides direct access to the people, products, and knowledge driving the sector forward,” said Chris Newhouse, head of sales – UK packaging portfolio at Easyfairs.

He added: “The show is in the midst of a period of significant growth, reflecting how packaging has captured the mainstream public’s attention. Whether for consumers or brands, there is increasing demand for all industry players to optimise every stage of the packaging journey and unlock its full potential.”

Visitors to the show will discover the latest in packaging design, sustainability, labelling, flexible packaging, co-packing, automation, and print, while hearing from 80 expert speakers on policy, accessibility, and innovation. The show will also have curated zones – such as the Smart Packaging Zone – live machinery demonstrations, and hands-on experiences.

Names to look out for include: Amcor, Mondi, Sonoco, Kite Packaging, Allpack, Adpack, Saica, Thrace Group, Elopak, Swisspack Europe, Sheard Packaging, Carlton Packaging, Coveris, Zeus Packaging Group, Reflex Group, Huhtamaki, Futamura, e-Green, Infigo, Hybrid Software, Cerm, Jenton Dimaco, Leonhard Kurz, one.five, IPS, Complete Co-packing Services, Prism eLogistics, Sealed Air, Wessex Packaging, Advanced Labelling Systems, Sovereign Labelling Machines, Yorkshire Packaging Systems.

Easyfairs also said that attendees will be able to connect with over 3000 brands including the likes of Coca-Cola, Unilever, Nestlé, P&G, Tesco, Aldi, GSK, Boots, Diageo, and Bakkavor.