Herma is focusing on growing its industrial label business after adding another HP Indigo 6900 digital press.

Germany-based Herma specialises in the production of labels, labelling machines and adhesive materials. In 1951, it was the first German company to produce self-adhesive labels and laid the foundation for self-service in the retail trade with its adhesive labels for price labeling.

The company offers a wide range of label options for various industries, among them logistics and transport, retail and consumer goods, the chemical and pharmaceutical industry, the automotive and electronics sector, and food and beverage applications.

With a fourth HP Indigo 6900 digital press, Herma is expanding its capacity for the production of industrial labels. The new HP Indigo 6900 is used for monochrome and multicolour printing, as well as for product identification and product feature labels since digital printing is predestined for labels with consecutive numbering or serial numbers that require database-supported management.

In addition to the variety of substrates that can be run, the displayable colour space of the HP Indigo 6900 was a contributing factor for the investment. A spectrophotometer with new HP Indigo patented software enables spot colour matching, as well as rapid automatic correction during production. As a result of the print run, colour management also simplifies the change from conventional to digital printing and vice versa. In addition, the thin ink application ensures a uniform appearance in the interplay of ink and substrate.

Herma also utilises HP Production Pro for Labels & Packaging scalable and Cloud-based digital front end (DFE), with all four presses controlled from a central point.

Martin Rock, head of work preparation at Herma, said, ‘Even with industrial labels, the demands on print quality are extremely high. Job automation also plays a major role. This means that the reproducibility of results must be guaranteed, and we need to be flexible when distributing jobs between different machines. We have had a very good experience with the HP Indigo 6900 in the past and we are now expanding our fleet.’