DTM Print is establishing a direct subsidiary in the UK, reflecting the region’s position as a ‘major one for us’.

DTM Print is a member of DTM Group, itself an international OEM and technology provider based in Germany. DTM Print represented the US company Primera Technology under the name Primera Europe GmbH in the EMEA region for many years.

DTM Print managing director Andreas Hoffmann noted, ‘The British market has been a major one for us since the beginning. So, it is a logical step to have a permanent subsidiary with DTM Print Ltd, and a local sales representative for our customers.’

This local sales representative is to be Guy Boxall, who has joined as senior sales manager for the UK market.