Dantex Group has promoted Chris Smith to fill the role of UK and Ireland sales manager for flexo and digital inkjet solutions.

Mr Smith has held various key positions in the print industry during his career, and brings a wealth of experience in flexo and in colour management as well as lithography and letterpress. He has been with Dantex for more than 10 years, as a digital systems manager.

In his new role, Mr Smith will be leading the UK and Ireland sales team in promoting and achieving sales growth from the wide range of products that Dantex offers into the label and packaging sector, in addition to identifying new sales opportunities and managing a number of key accounts.

He commented, ‘I’m really looking forward to the challenge this appointment provides, particularly in meeting customers and identifying their needs. With an impressive product portfolio ranging from UV inkjet solutions to flexographic consumables, such as plates, tapes and sleeves, I’ll be focused on delivering first class service support to all our customers.’

The position of UK and Ireland sales manager for flexo and digital inkjet solutions is a newly created role at Dantex, as the company seeks to strengthen its sales management with experienced personnel to support its expanding product portfolio.

Jed Hardcastle, new business development director at Dantex Group, said, ‘I’m delighted to see someone of Chris’s calibre move into this key appointment. With our expanding product portfolio, it’s crucial to have experienced sales management driving our growth targets and I look forward to working with him to achieve that.’

Read up on Dantex and its journey into inkjet digital printing here