Xpress boosts VDP capability with Domino
Published: 21 August 2023 | No comments yet
UK printer Xpress Labels has upgraded an existing MPS flexo press with a Domino K600i inkjet digital printing module
UK printer Xpress Labels has upgraded an existing MPS flexo press with a Domino K600i inkjet digital printing module, expanding the company’s capability to print variable data.
Operating at linear speeds up to 150m/min in dual-bar configuration, Domino K600i’s can print at 600dpi onto a wide range of media substrates. Variable data examples that can be printed using the system include serial, batch, random or pin numbers, as well as alphanumeric characters, linear bar codes, 2D codes or QR codes. Variable images can also be produced. These are applicable for a variety of applications, such as consumer engagement, loyalty and promotional programmes, anti-counterfeiting, food safety, track and trace, brand protection, inventory control, and logistics and reverse logistics.
With its Domino K600i, Xpress Labels can now print variable data on the face of the labels, the reverse side of labels – specifically on the adhesive side and on the reverse of the backing paper if needed. ‘This flexibility in variable data printing opens new opportunities for personalised and customised labelling solutions for our customers,’ the company stated.
This latest investment also complements that company’s existing investment in HP Indigo digital printing technology, including HP SmartStream Mosaic and Collage, whilst expanding its variable data printing (VDP) capabilities on the flexo side of the business.
‘This enhanced capability allows Xpress to offer a wider range of printing options to meet our customers’ specific needs and preferences. It also enables you to deliver more targeted marketing messages and improve the overall customer experience. Overall, the combination of the Domino K600i and our existing HP Indigo digital press provides a comprehensive and versatile solution for variable data printing, enhancing our label printing capabilities and helping our business stay at the forefront of the industry.’
Read more about the role of retrofitting in inkjet’s future as part of our annual inkjet market update in issue 5 (August/September)2023; register here to receive future issues of the magazine