Security and brand protection specialist OpSec Security has invested in Europe’s first HP Indigo 6K Secure digital press.

OpSec Security is a supplier of integrated on-product and online brand protection, offering complete options that protect brand owners, rights owners, and governments around the world. OpSec has been working to combat counterfeits for more than 35 years and its customers include the top 100 most recognised brands from around the world – from major sports leagues and apparel manufacturers, to global players in the automotive, industrial, and financial services sectors. OpSec safeguards more than 13 billion products a year through its diverse portfolio of on-product identifiers and premium, security-enabled trim components.

Introduced earlier this year, the HP Indigo 6K Secure digital press is a narrow web digital press with specific capabilities tailored to the needs of the security printing market, and delivering end-to-end security featuring multi-security layers printed in one pass, in a secure environment. Such multi-layered, dynamic, adaptive, mix-and-match security options are said to help combat the work of counterfeiters and pre-empt further fraudulent activity.

Specific features of the HP Indigo 6K Secure digital press include:

  • Robust variable data printing, to deliver multi-personalised security elements and multi-serialisation techniques that are used for each printed product;
  • Cutting-edge security inks and a pipeline of ink development in R&D;
  • Unique press fingerprints on each machine to track and verify the source of the print;
  • A secure user log-in control with different levels of printing restrictions; and
  • Collaborations with experienced and recognised industry players, including Jura JSP, Agfa, Haiyaa, Scantrust, Evrythng, Micro Focus, VerifyMe, and Bsecure.

With this new technology, OpSec Security will provide brand owners the ability to seamlessly integrate highly secure authentication, personalised customer engagement, and unique digital design featured into labels and packaging. Specifically, the single-pass capability and secure variable data options of the HP Indigo 6K Secure digital press will increase further the options available to its customers. Highly personalised print options will incorporate proprietary world-class security, provide an expanded design palette, and ensure rapid turnaround for time-critical product launches and promotions. Another strong feature of the new HP Indigo 6K Secure is its ability to place unique identifiers in numerous locations on the label, packaging, or tax stamp. This allows greater personalisation to unique customer requirements, whilst linking authentication and engagement data back to OpSec Insight, OpSec’s secure traceability platform. The integration of dedicated security design software from Jura also contributes to OpSec’s responsive design methodologies, by providing a seamless method for controlling variable data and creating unique security features in one pass on the HP Indigo 6K Digital Secure digital press.

OpSec Security CEO Dr Selva Selvaratnam stated, ‘=The capabilities of the counterfeiter are always advancing. The HP Indigo 6K Secure digital press, in conjunction with our advanced optical variable device (OVD) technologies, provides brand owners the confidence that they will remain ahead of even the most determined counterfeiters. Our ability to print secure, impactful designs on sustainable and recycled substrates, using sustainable security inks from HP, also allows us to offer brands the distinctiveness they need, whilst upholding their commitment to sustainability.’

Amir Raziel, head of strategic marketing at HP Indigo, said, ‘We are excited to welcome OpSec Security as the first customer of the HP Indigo 6K Secure in Europe. As a world leader in brand protection, OpSec will set new standards in product authentication using our HP Indigo Secure technology. We expect this partnership to change the standard paradigm for both companies, setting a new bar in anti-counterfeiting.’