Xaar sees continued opportunity in labels and packaging for the latest generation of inkjet printheads, which offer many of the new effects and features now being asked for by brands.

As an example, high-build varnish embellishments can be made in a single-pass to add texture, visual impact, and functionality to labels and packaging. ‘We see the development of this continuing,’ noted Graham Tweedale, general manager of Xaar’s printhead business.

He goes on to note that print quality with inkjet printheads is meeting the demands of today’s labels and packaging, and with print speeds also greatly enhanced, lines can run faster too. This has been one of the obstacles holding back the use of inkjet digital printing for flexible packaging.

‘Clearly sustainability is becoming increasingly important,’ he added. ‘Globally, the industry is looking towards reducing its impact and the use of VOCs in inks. As such, we see water-based inks becoming much more relevant and our ImagineX bulk platform will drive a step change in performance enhancements with the ability to handle all ink types, including aqueous.’