Spain’s Etiquetas Adhesivas Rever (Rever), a member of Docuworld Group and a producer of self-adhesive labels, has purchased a Screen Truepress Jet L350UV+ press to capitalise on the recent addition of  blue inks.

This is the fourth Screen machine to be purchased by Docuworld Group and the first to fully utilise Screen’s new blue inks. It is set to increase capacity and meet demanding customer needs at Rever.

Blue inks are a new addition to Screen’s inkjet capability, opening up the potential to print a wider range of brand colours. The ability of the L350UV+ to handle additional blue inks in addition to conventional CMYK and white inks allows it to faithfully reproduce blue colours in corporate designs that were previously difficult to achieve using process colours alone. The inkjet label printer is also able to precisely output a wide range of blue tones frequently used on the packaging of items such as cosmetics, toiletries and body care products.

Ricardo Sempere, packaging and label group manager at Docuworld, the company decided to invest in the Truepress Jet L350UV+ based on the company’s previous positive experience using Screen technology.

‘We have high confidence in Screen and in its current and future products and developments. As a result, we investigated how blue inks would allow us to achieve difficult colours such as reflex blue for demanding customers in the pharmaceutical, cosmetics and health and beauty industries.

‘The ability to offer these incredible repeatable, precise and vivid colours, in combination with the industry leading speeds of up to 60m/min, means investing in a further L350UV+ was the obvious choice to expand our equipment portfolio.’

Juan José Martín, Rever business development manager, added, ‘Our company ethos is all about increasing the perceived value of products for our customers. We expect continued growth in the market for high added-value products and short-run jobs, and we have to grow and invest in order to meet that demand.

‘With Screen’s blue inks, we don’t have any compromise in colour matching with the most demanding brands – separating ourselves from our competitors.’

Borja Henche, Screen’s regional manager for Spain, said, ‘Rever is an extremely valued customer and the team continues to show faith in Screen by investing in new applications such as the blue inks. Over the past few years there has not once breakdown in service for any of its Screen presses and we are adamant this unparalleled level of reliability will long continue.’