Mark Andy has appointed Novaprint as its new agent for South America, specifically to offer its digital printing products into Chile, Argentina, Uruguay, Paraguay and Bolivia.

Novaprint is a provider of digital printing technology in South America, serving the packaging, digital labels, textile printing and other markets for more than 15 years.

Mark Andy’s digital portfolio includes Digital Series HD, Digital One and the recently launched Digital Pro portfolio.

Novaprint Group director Adrián Mensur, said, ‘Mark Andy is a pioneer in digital equipment, clearly committed to providing end-to-end solutions to our customers. We are excited to strengthen our relationship with the OEM company, enhancing our goal of providing leading digital solutions to our customers.’

Novaprint is the latest addition to Mark Andy’s strategic network of global partners specialising in the label and packaging industry. These relationships enable local representation and support on a global scale, as John Gavey, the press manufacturer’s sales manager for Latin American explained.

‘Mark Andy was seeking a company with a strong understanding of digital printing to best represent our interests in South America and we found that in Novaprint Group.’

Representatives from Novaprint will be on the Mark Andy stand at Labelexpo Europe 2019. At the show, Mark Andy premieres Digital Pro in Europe.

Read the September/October edition of Digital Labels & Packaging for a comprehensive preview of digital labels and package printing developments to see at Labelexpo Europe 2019