OPINION: Interest, investigate, invest
Published: 31 August 2021 | No comments yet
Networking will be a big part of the IPIA expo and gala event on 2 December, 2021, and its first physical gathering in nearly two years
In his leader from the July/August 2021 issue of Digital Labels & Packaging, editor David Pittman explains why now is the time for the industry to connect and network in real and meaningful ways.
Interest, investigate, invest. That’s the general mantra when it comes to developing a business, whether that be through entering new markets or growing your technological capabilities.
Each issue of Digital Labels & Packaging is published with that mantra in mind, although this issue aligns itself particularly strongly with the ‘interest, investigate, invest’ mindset. From pharmaceutical end-use and digital corrugated market updates, to a deep dive into the latest and greatest solutions for your business, through to end user case studies highlighting how printers and converters similar to you are already succeeding with digital print for packaging, the July/August 2021 issue of Digital Labels & Packaging has all the bases covered.
Couple that with the publication of the Guide to Inkjet Digital Printing 2021 alongside this issue, and what you hold in your hands is guaranteed to be a fascinating and insightful read for all those interested in digital print for packaging, those investigating its potential, and also those already invested in the technology.
This comes at a time when the world continues to get to grips with Covid-19, although many are now looking very positively to the future.
Packaging – labels, flexibles, cartons, corrugated boxes – has weathered the situation extremely well. The industry has shown itself to be both resilient and inventive. Packaging printers have, largely, performed well over the last 18 months. Suppliers have worked tirelessly to serve and support converters.
This all leads me to conclude that now is the time for the industry to once again connect and network in real and meaningful ways. Whether you’re lucky enough to have been at one of the numerous in-house events that suppliers have started to open their doors for, or went to SuperCorrExpo/were planning to be at the now cancelled Printing United, I look forward to meeting and greeting you (handshake or fist bump, I don’t mind). I’ll also be at Digital Print for Brand Success 2021 in London on 18 November, where we will all learn, share and network with likeminded industry folk looking to take digital print for packaging to the next level – www.digitalbrandconf.com.
Whilst we should all anticipate bumps in the road, this is the first time in 18 months that I can confidently declare that I look forward to seeing you all soon, and in person at that.