Dutch digital label printing specialist Geostick is to install a Bobst Digital Master 340, furthering the group’s digital capabilities.

Geostick is a regarded as a pioneering digital label printer in Europe, largely thanks to its use of HP Indigo technology. As well as labels, the group digitally produces packaging. The addition of the Bobst press is part of Geostick’s focus on enhancing its digital printing capabilities, led from its new Digital Printing Center in Uithoorn, the Netherlands. ​

Digital Master is a new generation of all-in-one, all in line press from Bobst, built off Mouvent’s inkjet Cluster technology. A fully modular platform, Digital Master 340, and the wider Digital Master 510, are engineered to deliver a fully digitalised and automated production line, from UV inkjet and flexo printing, to embellishment and die-cutting.

Geostick invests in Bobst hybrid press

Geostick’s new Digital Printing Center in Uithoorn, the Netherlands

Cees Schouten, operations director COO at Geostick, said, ‘I’m strongly convinced that the label printing company of the future will rely on flexo, liquid electrophotography and inkjet technologies to be able to respond to the rapidly changing market conditions and brand requirements.

‘We believe that Bobst is our best choice as the strategic partner to develop this new production stream in our new Digital Printing Center.’

Bobst CEO Jean-Pascal Bobst said, ‘All-in-one, all inline digital solutions, like the Digital Master 340, can really help customers to transform their digital label production capabilities and stay ahead of market trends. We are delighted to partner with Geostick and eager to see the impact of the Digital Master within the company’s Digital Printing Center.’