ICOM, an Italian producer of corrugated packaging, has made its first investment into digital with an HP PageWide C500 sheet-fed digital corrugated press.

Founded in 1973, ICOM has over 40 years of experience in printing and corrugated packaging. It produces a wide range of applications for customers primarily in the food and beverage industry, including Italian brands such as Colussi, De Cecco, Parmareggio and Ariston.

With this new investment in digital technology, ICOM is looking to migrate key volumes from its flexo packaging production to offer its customers advanced digital options. The migration from flexo to digital printing is part of ICOM’s plan for operational efficiency and improvement of its sustainability profile, following a growing trend among corrugated packaging providers. With the HP C500’s capabilities, ICOM will offer short to high volume printing runs of sustainable packaging with ‘endless’ creative possibilities at offset print quality, while saving costs. Specifically, with the HP PageWide C500 press, ICOM can print on a range of recyclable materials and reduce overruns and obsolete inventory by printing only what is needed.

Tommaso Costantini, owner and commercial director at ICOM, said, ‘We are excited to collaborate with HP and advance to digital with smart, sustainable and interconnected technology, in compliance with Industry 4.0 principles. In these changing times and increasing demand, the C500 press will allow us to offer our customers a new range of services and to benefit from optimized supply chains, save on costs and remain sustainable.’

Danilo Airaghi, sales manager, Italy, HP PageWide industrial corrugated, added, ‘It’s exciting to see how ICOM is taking the leap in launching a digital business model in its market with the high-quality output, workflow and efficiency offered by the C500 press. ICOM’s purchase of the C500 will also contribute to growing the business, meeting new market challenges that require swift responsiveness at a high quality and cost-effectively.’