Lic Packaging of Italy has purchased a HP PageWide T1190 high-volume inkjet press, complementing its existing C500.

The company is a European manufacturer of consumer packaging and display products.

The multimillion-dollar investment makes Lic Packaging the first converter to own HP’s complete portfolio of presses for corrugated packaging and display applications, after taking the lead with HP PageWide C500 digital printing services in Europe. The six-color HP PageWide T1190, a 2.8m-wide system running at 305 linear m/min, will be installed at Lic’s northern Italy factory in the first half 2021. As the press digitally pre-prints corrugated liners, this will enable Lic Packaging to take full advantage of its on-site corrugator capabilities.

HP’s digital corrugated technology can be used for long-run production as well as customisation for seasonal, geographic and promotional versioning, meaning Lic Packaging will be able to offer enhanced flexibility with scaled packaging and display solutions for orders from several hundred boxes to millions with short lead times. Additionally, HP’s PageWide technologies enable Lic Packaging to offer an enhanced sustainability offering to its brand customers with digital on-demand technology, recyclability and water-based inks, with graphics printed on a variety of coated and uncoated substrates.

Piero Bertoldo, president at Lic Packaging, said, ‘With this new capability and our existing HP C500 sheet-fed press, Lic Packaging is uniquely positioned to transform the corrugated graphic packaging and display manufacturing in Europe with an all-digital strategy, offering both mainstream productivity and premium quality.’

Ted Samotis, director, go-to-market, HP PageWide Industrial, commented, ‘Lic Packaging’s digital expansion with HP will enable it to continue to disrupt the corrugated packaging supply chain, driving greater business efficiency for themselves and their brand customers, while providing the flexibility and agility to respond to dynamic market needs.’

Lic Packaging is also a member of Digital Pack, a worldwide network of PageWide owners. Digital Pack members leverage PageWide digital corrugated printing technology to enables brands’ success through high-quality digitally printed packaging and displays. Digital Pack member companies meet high standards for color, process management and print quality.