Omet has named Manroland Latina as its new agent in Mexico, with the target of increasing its presence in the area and being closer to local printers.

Omet is growing globally – such as with the establishment of a direct presence in India – and is installing narrow and medium web printing machines for labels and flexible packaging on all continents. This includes the XJet hybrid press, developed in collaboration with Durst.

With the aim of growing further and strengthening its presence in Mexico, Omet is now working with Manroland Latina. Manroland Latina is a subsidiary in Mexico for Manroland Sheetfed, and has a presence in Mexico City, Guadalajara and Monterrey. The Germany-based company is a respected name in the industry and has been supplying the country with printing machines and related graphic arts equipment and consumables for more than 60 years. It has created a new business unit for web-fed labels and packaging in order to complement its present offering in Mexico.

César Domínguez, general manager of Manroland Latina, said, ‘Omet is a leader in the narrow web and mid web labels and packaging business, providing the best available solutions to the market.

‘We feel that Omet’s machines satisfy our very demanding requirements for quality and productivity. Both companies, Manroland Sheetfed and Omet share the same customer approach philosophy.’

Hans Ramón Hofmann, the manager of the newly created business unit, added, ‘I am really excited to get back to this beloved market with exceptional quality and technology machines.  We will be able to compete at the highest level in this very demanding market with a low total cost of ownership and an excellent value for money product.’

Read more from Omet and other press vendors on the latest developments in hybrid printing in the January/February issue of Digital Labels & Packaging; register here to receive it