The 2015 edition of Xeikon’s Café Packaging Innovations saw a 35% rise in visitor numbers with more than 700 industry innovators attending to learn about enhancing digital print production.
Hosted by Xeikon in collaboration with its Aura partners, the three-day event at the company’s R&D and production site in Belgium was held to help label and packaging printers as well as converters, print buyers, brand owners and marketers worldwide transform profitability. Visitors were able to learn more about the latest trends and innovations in digital production and had the opportunity to get up to speed with the newest technologies and share insights.
‘We are delighted to see the Xeikon Café Packaging Innovations platform is growing, in terms of both industry and customer support. We received very positive feedback from the event attendees. The relaxed approach to this educational review of market drivers, trends and emerging technologies enabled them to have far reaching conversations and get a clearer business path for their journey ahead,’ said Wim Maes, CEO.
‘We are also very pleased to see an increased diversity in the type of print professionals that attended the event,’ Mr Maes continued. ‘Not only printers and converters appreciated the Xeikon Café as a platform to get more insights in optimising their digital print production. Also brand owners gained a better understanding of how digital print is the answer to their needs in terms of shorter runs and greater product variety to name just some. For marketers that attended the event, I can say the Xeikon Café 2015 certainly was an eye-opener as they discovered how digital print technology creates new creative opportunities.’
