APS Graphics has expanded its short-run digital label capability with the installation of a PicoJet 1200 DRS digital label press from Dantex Group.
The PicoJet has been configured at APS Graphics with four-colour plus white, variable data printing and mark sensor capabilities, enabling the business to meet increasing demand for premium labels across sectors including brewing, food and chemicals.
Simon Evers, managing director at APS Graphics, said: “Our label volumes were growing quickly, and customer demand for white ink was increasing. Moving to production inkjet was a natural next step, and the PicoJet gave us the quality, flexibility and efficiency we needed to scale the business with confidence.
“The addition of white ink has enabled us to expand into new, higher-value applications, particularly for customers seeking increased shelf appeal. Printing onto metallic substrates and combining white with four-colour ink and textured varnishes allows us to produce premium labels that help our customers stand out, especially in the brewery market.”
APS Graphics, established initially as Advanced Printing Services UK in 2000, has undergone significant transformation as part of a broader growth strategy focused on diversification and digital production. As its label offering developed, the business identified the need for a production-level inkjet solution capable of delivering white ink, higher volumes and improved cost efficiency compared with toner-based technology.
From an operational perspective, the PicoJet has also helped deliver clear commercial benefits at APS. “Compared with toner-based presses operating on click-charge models, the PicoJet offers lower running costs and a wider colour gamut,” added Mr Evers. “That allows us to remain highly competitive while maintaining strong print quality and healthy margins.”
Justin Nowell, digital director at Dantex, said: “The PicoJet 1200 DRS has been engineered as a true production inkjet platform, designed to support printers worldwide as they scale, diversify and compete at the highest level. By combining advanced UK-based engineering with Dantex’s global manufacturing, service and support infrastructure, we can deliver exceptional reliability, performance and long-term value. Customers such as APS Graphics benefit not only from the technology itself, but from a partnership that provides rapid access to expertise, parts and ongoing innovation, thereby ensuring their label operations are future-ready and built for sustained growth.”
