Dantex Group has appointed Christoph Michel as global commercial director digital as the company continues its focus on digital print expansion.
Mr Michel, who is based at Dantex Germany in Bensheim, officially joined the business on 12 January. Initially, he will focus on expanding the company’s presence across Germany, Austria and Switzerland, while also supporting broader business development activities across the organisation.
He brings more than 20 years of experience in the packaging and printing sectors, with a background spanning digital packaging, commercial print technologies and consumables. His experience includes folding carton converting and print, digital inkjet solutions for packaging and labels, toner-based commercial print technologies, and UV and water-based inkjet inks.
Prior to joining Dantex, Mr Michel held senior positions in the print technology sector, including overseeing machinery developed through a collaboration between Heidelberg and Ricoh for toner-based printing systems.
Reporting to Dantex CEO Ben Danon, Mr Michel’s role will combine regional commercial leadership with support for the company’s global digital print development strategy.
Mr Michel said: “Dantex is a highly dynamic and lean organisation that works collaboratively without country borders. The company is fully focused on labels and packaging and genuinely listens to its customers, with a clear growth strategy in digital print.
“Personally, I feel I’m in the perfect position, staying very close to customers to understand their requirements, while also supporting the organisation with my experience in digital print and commercial development.”
Mr Danon commented: “Christoph’s appointment marks another important step in Dantex’s digital growth strategy. His blend of technical expertise and commercial insight will be invaluable as we continue to expand our presence across mainland Europe and further strengthen our digital offering globally.
“Dantex has built its reputation on working closely with label and packaging businesses to develop solutions that reflect the real-world demands of a fast-changing market. Adding Christoph’s experience to our global team further strengthens our ability to support customers as digital print adoption accelerates.”
